Regaining nature in urban areas - Supernatural

Srdan Stankovic

Supernatural is a social and environmental entrepreneurship organization.  Established in 2007 in Serbia in Belgrade, Supernatural started its activities through Supernatural festival that celebrates international Earth Day. The festival gathers more than 10,000 people, environmental organizations, celebrities, experts, government stakeholders.. and using modern tools of communication, it has the aim to raise environmental conciseness of society.

Supernatural park, cleanup of a contraction waste dump on the Danube and transformation of the dump into a real park and environmental educational center.

Supernatural goods: production and sales of natural products, for the purpose of sustainability of the organization and social and environmental entrepreneurship purposes.

Supernatural environmental documentary production: Using highly visual advertisements to promote environmental concepts.